External Stakeholder Communication & Personal Branding with Social Media
External Stakeholder Communication & Personal Branding with Social Media
Date: Tuesday, August 20, 2024 from 6:30 pm – 8:30 pm
Where: via Zoom
Credit: 2 PDUs for Power Skills
Registration fee: Complimentary for PMI-DVC Members and Non-Members
Agenda:
6:30 pm - 7:00 pm Breakout Sessions
7:00 pm - 7:10 pm Chapter Announcements
7:10 pm - 8:30 pm Speaker Presentation and Q&A
We have PMI-DVC’s very own VP of Marketing and Communication, Suzanne Dreitlein, presenting and answering questions on 2 related topics - using social media to enhance your external stakeholder communication strategy and the why and how to communicate your personal professional brand on social media. Along the way Suzanne will cover social media best practices and answer your questions.
Learning objectives:
- Understand the role of marketing and communications in the project plan.
- Understanding of social media and digital footprint best practices.
- Suggestions to optimize your Linkedin profile.
Speaker bio:
Suzanne Dreitlein, MS, CAPM, is the VP of marketing and communications and social media manager for PMI-DVC. She has been a digital project manager, web master, and web designer since 2000, working for non-profit, corporate, legal, and higher ed institutions. Suzanne earned her Master's in Project Management in 2018 during which she explored the use of project management tools and frameworks for supporting executive function and personal use, beyond the workplace. Shortly after, she decided to sit for the CAPM exam and attended the PMI-DVC study group which was such a wonderful experience, she decided to become more active in the Chapter volunteering for K-12 outreach, social media, and marketing. When she's not managing websites and social media, Suzanne enjoys time traveling by attending and volunteering for 18th century activities in costume. Also passionate about row house architecture, Suzanne has been blogging about row houses since 1997. Suzanne lives in Queen Village, Philadelphia with her husband, of 25 years, their 20-year-old aspiring coiffurist, and three very pampered cats.
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